ST. LOUIS Mo. The 1,945-unit Hardee’s quick-service chain is trying cell-phone-delivered coupons in Indianapolis and St. Louis in a bid to boost traffic without the usual promotional costs. Consumers can access digital buy-one-get-one-free...
MANHATTAN BEACH Calif. Brian Tademy has been appointed vice president of marketing and Larry Hohl has been named vice president of operations for smoothie franchising company Robeks Corp. Tademy was previously field marketing director for a...
Reports about the decline of traditional radio as an effective advertising medium have not been greatly exaggerated. The news just hasn’t reached the restaurant industry, which still considers radio alive and kicking.Overall radio revenue was flat...
NEW YORK Marble Slab Creamery Inc., a 336-unit system, and MaggieMoo’s International LLC, whose franchise system has 184 units, to consolidate the No. 2 and No. 3 brands, respectively, in the premium hand-dipped ice cream category under one owner...
LUBBOCK TEXAS —Abuelo’s Mexican Food Embassy has hired Renée Underwood to fill the newly created position of vice president of marketing. Underwood will lead all strategic marketing, advertising, communications and branding...
ORLANDO FLA. —Hard Rock International, based here, which owns or franchises 123 Hard Rock Cafes as well as several hotel and casinos in 45 countries, recently recognized several employees, franchisees and suppliers at its annual...
MARYVILLE Tenn. Ruby Tuesday Inc., the casual-dining chain that has more than 900 restaurants in 43 states and 15 countries, is adding Guam to its sphere of locations. RT Restaurants LLC, a franchise company owned by veteran restaurateurs...
DUBLIN Ohio Wendy’s International said it will add at least 10 new choices, including beverages unavailable at competing brands, to the menu of its namesake chain during 2007 as part of an updated plan to bolster the company’s financial...
SAN FRANCISCO Brian Lee has been named vice president, product innovation, of Jamba, Inc., parent company of Jamba Juice. The former director of product development of Starbucks Coffee Company will be responsible for developing new products...