A new report shows that McDonald’s received 37% of responses from Gen Alpha parents when asked if their kids had a favorite restaurant, more than triple the next brand.
Before joining Church’s Texas Chicken, Franco was an executive vice president, chief brand and strategy officer for California Pizza Kitchen, among other positions
In September 2020, McDonald’s announced its first celebrity-branded meal since 1992, and in the two and a half years since, the quick-service restaurant chain has had four more such collaborations...