Marketing

The event, now in its third year, has been modified to incorporate social-distancing protocols such as ‘drive-up’ interviews

Upfront explanations pay dividends in a crisis like the COVID-19 pandemic, the family-dining restaurant’s senior vice president of brand strategy and innovation says

Visits at McDonald’s are improving since the peak of the pandemic but still remain well below positive levels from January and February, according to data firm Placer.ai

Dunkin’ Brands vice president of stewardship Drayton Martin and Noodles & Co. chief marketing officer Stacy Pool on personalized marketing in the age of COVID-19

New digital boards offer predictive selling, loyalty and contactless payments

From gnomes to Zoom backgrounds, sweepstakes highlights full-service restaurant’s new online ordering system

Chipotle joins Panera Bread in adding sustainability and carbon footprint labels on menus.

Johnson explains how restaurants and the industry should be positioning themselves to meet customers’ needs by embracing youth, using storytelling and making your team represent your demographics

As marketing chief, Cho will help Qdoba’s leadership team accelerate growth for the fast-casual Mexican brand