Great Circle Family Foods, which operates 11 Krispy Kreme franchises in Southern California, recently discovered that offering wireless Internet access can power a traffic-driving promotion...
California Tortilla marketing director Stacey Kane increased the 36-unit chain’s Facebook fan roster by nearly 50 percent and brought about a 10-percent same-store sales increase by spending less than $700 total on a social-media promotion...
T.G.I. Friday’s on Tuesday introduced a revamped customer loyalty program at its 580 domestic locations, providing easier reward redemption levels and offering the program 3.7 million members more options...