CMO Tariq Hassan has driven tremendous success with the restaurant company’s influencer strategy, leveraging both celebrities and fans to drive sales and traffic through several campaigns.
The former Bloomin’ executive joins Smalls Sliders as the restaurant company has over 200 units open or under development.
What’s power without influence? Meet the 50 marketers and influencers who are redefining power in the American restaurant industry.
Separating that brand’s image from Hardee’s has yielded positive results for both restaurants
Celebrity partnerships and engaging social media emphasize that the restaurant chain offers something for everyone
