Doughnuts shaped in “500” were served as prizes for in-store games during the celebration.
Dunkin’ Brands executives and franchisees stand together in front of the 500th New York City restaurant.
The new restaurant served custom doughnuts for the occasion, including themed New York Giants and New York Jets doughnuts, "5"-shaped doughnuts, and others frosted with “500” to commemorate the occasion.
Dunkin’ Brands’ chairman and chief executive Nigel Travis addresses the crowd of executives, local dignitaries, franchisees and guests before the ribbon-cutting.
A special Baskin-Robbins Ice Cream cake was created to celebrate the occasion. The restaurant is a combination unit serving both Dunkin’ Donuts and Baskin-Robbins menu items.
From left to right: Dunkin’ Brands’ president, global marketing and innovation, John Costello; CEO and chairman Nigel Travis; and New York City fire commissioner Salvatore J. Cassano celebrate the grand opening outside the 500th restaurant.
Dunkin’ Brands’ CEO and chairman Nigel Travis and former New York Jets football player Greg Buttle show off some custom-made New York Jets doughnuts.
Billboards all around New York City’s Times Square displayed customized graphics to celebrate the grand opening.
Dunkin’ Brands executives and franchisees stand in New York City’s Times Square, near the 500th New York City restaurant.
