Even before the Covid-19 crisis began, chain restaurants spent the first quarter of the year rolling out indulgent beverages, such as Cinnabon’s Churro Chillatta, Dunkin’s coffee flavors inspired by Girl Scout Cookies, and IHOP’s cereal milkshakes.
On top of that, sister brands Gloria Jean’s Coffee and It’s a Grind Coffee House introduced sweetened vanilla drinks, Peet’s Coffee and PJ’s Coffee both started offering honey-lavender drinks, and IHOP began selling milkshakes made from children’s cereal.
Johnny Rockets, Red Lobster and Slaters 50/50 introduced new drinks in celebration of St. Patrick’s Day.
When it comes to drinks with health halos, Starbucks and Dunkin’ both introduced drinks with matcha, and True Food Kitchen now has apple cider with powdered kudzu.
Meanwhile, Black Tap rolled out an indulgent drink for vegans with its new CakeShake, inspired by the black-and-white cookie popular in New York City.
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