Brinker International Inc.

Sales at Brinker's It's Just Wings virtual brand are "highly incremental," company CEO Wyman Roberts said.

Brinker banks on virtual brand It’s Just Wings growing into $150 million annual business

Delivery-only It’s Just Wings is posting $3 million in average weekly sales since debuting the last week of June, casual-dining company says

Ron Ruggless | Aug 12, 2020

Brinker International Inc. expects It’s Just Wings, the virtual delivery brand introduced by the Chili’s Grill & Bar parent in the last week of June, can grow into a $150-million-a-year business in its first year, according to Wyman Roberts, the company CEO.

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