Sponsored by Tyson Foodservice
Breakfast-on-the-run is a must for customers in a hurry. Restaurant and noncommercial operators can speed them on their way while driving breakfast sales with quick, tasty, portable breakfast biscuits and sandwiches.
This is a vibrant business opportunity that spans industry segments. For example, a college and university dining hall may display warmed, individually wrapped, prepared sandwiches for time-pressed students to grab between classes. A full-service restaurant may offer a dedicated takeout menu of sandwiches for guests too rushed to sit down for a meal.
Throughout the industry, convenient takeout food has woven its way into consumer lifestyles. The demand for off-premises food grew during the pandemic and has remained strong ever since. Indeed, 52% of consumers—including 67% of millennials and 63% of Gen Z adults—say ordering takeout from a restaurant is an essential part of their lifestyle, according to the 2024 State of the Restaurant Industry Report by the National Restaurant Association.
The report also notes that although 88% of consumers are satisfied with the variety of local food options for takeout and delivery, they are open to experiencing takeout and delivery in new ways. For instance, 67% of adults say they would be interested in subscriptions that offer a specified number of meals each month. And 53% say they are open to supplementing home-cooked meals with restaurant prepared items.
Although the demand for convenient breakfast options exists year-round, it increases in spring and summer, when school vacations, leisure travel, and outdoor recreation activities heighten the need for food-away-from-home. Events such as summer picnics, graduations, and family reunions also make customers inclined to seek takeout.
“Convenience-style foods are more popular now than ever, due to the busy and demanding lifestyles so many people have,” says Chef Steven Bell of Tyson Foodservice. “Sausage sandwiches and sausage biscuits are items consumers can enjoy while on vacations and road trips.”
Choosing sandwich approaches
Gearing up for a takeout program begins by optimizing the menu. It should be composed of items that are on-trend and appealing to customers, retain proper temperature and quality in transit, and fit the labor and skill parameters of the operation.
A key decision is choosing whether to use individually wrapped, prepared breakfast biscuits and sandwiches, or to assemble such items in the kitchen with ingredients of one’s choosing.
There is a case to make for choosing the former approach, which requires little more than warming prepared breakfast sandwiches prior to service. “If you are an operator with minimal equipment and a fast-paced business, using prepared sandwiches allows you to sell a consistent and flavorful product with ease of execution and efficiency,” says Bell.
The other approach—making portable breakfast sandwiches in the kitchen with a variety of ingredients—allows operators to customize breakfast sandwiches according to customer wishes. “Many customers want the option to choose their own base carrier, a protein such as breakfast sausage or bacon, and toppings such as cheese and sauce,” says Bell. “This flexibility also allows them to be mindful of factors such as personal dietary goals and allergens.”
The Jimmy Dean® brand advantage
Whichever path operators choose, they will benefit from using the breakfast meats and prepared, individually wrapped sandwiches of the Jimmy Dean® brand, which has a decades-long reputation for pleasing consumers. Operators have come to rely on the brand for quality products they can use with peace of mind.
Jimmy Dean® Fully Cooked Pork Sausage Patties are versatile performers in portable breakfast sandwiches. This is a value-added product made with a unique proprietary blend of seasonings and spices, fully cooked to help reduce labor and skill requirements, and food-safety risks.
Jimmy Dean® Sausage, Egg & Cheese Biscuit is a prime choice for a hot breakfast sandwich, individually wrapped, and ready for customers-on-the-go. The butcher paper wrap is ovenable and microwavable and holds up to four hours in a warmer.
Jimmy Dean® Fully Cooked Applewood Smoked Thick Bacon Slices streamline the building of exciting breakfast sandwiches. This product helps save kitchen time and labor and offers bacon slices with consistent sizing and pleasing flavor.
Jimmy Dean® Fully Cooked Pork Sausage Links are known for consistent flavor and versatility. Tuck these consumer favorites into a wrap, croissant sandwich, or takeout breakfast bowl. Or build them into an on-trend Shakshuka Breakfast Taco with a bold Shakshuka sauce, scrambled eggs, and feta cheese crumbles.
For more ideas about crafting superlative breakfasts on the run with Jimmy Dean® brand products, visit https://www.tysonfoodservice.com/products/brands/jimmy-dean.
