Qdoba Mexican Grill Picks PR Agency to Promote New-Store Openings

DENVER Qdoba Mexican Grill hired GroundFloor Media Inc. as its national public-relations agency of record. —

GroundFloor’s duties include developing public-relations programs to increase visibility of store openings and media-relations efforts to raise awareness of the chain’s products through national trade and consumer publications. —

The fast-casual Qdoba, a wholly owned subsidiary of Jack in the Box, has more than 350 restaurants in 40 states. —