Marketing

Stacking Up Joy will help the company raise money for local Feeding America chapters and is enabled by the systemwide rollout of a new POS system.

CEO Kevin Hochman says emphasis likely to remain on ‘3 for Me’ value platform

Burger brand increases Tiger Pistol social-media partnership

McDonald’s ‘best burger initiative’ was first announced in April and the burgers, which include everything from new buns to more sauce, are now available across the U.S.

First Watch has long-term aspirations to get to 2,200 units, but the team is focused on acting like a local company.

IHOP will introduce a new pancake flavor each month, with added incentives for loyalty members who try all flavors.

Taco Bell, The Melting Pot and White Castle have all recently rolled out meal kits, providing customers with familiar experiences while they’re at home.

Fans of the casual dining chain are threatening a boycott and calling the Date Night Pass a ‘scam’ on social media.

The Chicago-based sandwich restaurant joined the loyalty program makeover trend with a new app and website that’s easier to use