Marketers have been asking for months which is the best method for reaching customers: broadcast media, with its ability to reach the most people fast in a given trade area, or the low-cost to no-cost new-media methods in vogue, especially social...
DALLAS A crisis is a terrible thing to waste. That was the motto of the day Monday at Nation's Restaurant News' Multi-Unit Foodservice Operators conference in Dallas as keynote speakers, panelists and attendees discussed how best to optimize...
PLANO Texas —Talk about seeing your business through the customer’s eyes. Mooyah Burgers & Fries is doing just that, not only to gauge its guests’ reactions to a recent interior remodeling...
If any shining graces emerge from the “Great Recession,” the effect of reducing real estate prices will be chief among them for expansion-minded operators.“This is actually one of those rare, opportune moments in history for strong restaurant...
As the lingering recession prompts consumers to be more cautious with their dining dollars, restaurant chains are waking up to the opportunities of breakfast catering.While breakfast has emerged as an increasingly lucrative daypart, some operators...
SEATTLE —Just weeks after three barnacle-encrusted billboards were pulled from the bottom of Puget Sound, restaurant operator Ivar’s Inc. is honoring the promotions spelled out on those possibly decades-old advertisements. The...
PORT WASHINGTON N.Y. Deals, all kinds of deals, from price discounts, free items, dollar offerings or smaller portions at lower prices, are what today’s — and tomorrow’s — consumers are craving. An online consumer study by The NPD Group conducted...
ATLANTA Stevi B’s has focused inward in an effort to combat the prolonged recession outside the walls of its restaurants. —Pizza-buffet brand But rather than adopt a bunker mentality, the...
Steve Romaniello, managing director at Roark Capital Group and chairman of Focus Brands, is eager to get a center-of-the-plate concept into the private-equity firm’s portfolio.After securing $1 billion for Roark’s second institutional fund last...
As the recession lingers, the types of deals prompting consumers to eat out at restaurants are changing, according to new data from The NPD Group.Once content to nab a fast-food double cheeseburger for a dollar, a daily special at a discount or a...
