Cracker Barrel pushes fast forward on new virtual brands, Chicken ‘n Biscuits and Pancake Kitchen

Cracker Barrel Old Country Store, Inc. has gone all in on digital investment, after expanding the company’s first virtual brand, Chicken ‘n Biscuits, to 500 locations, and its second virtual brand, Pancake Kitchen, to 100 locations last quarter, CEO Sandra Cochran said during Tuesday’s Q1 earnings call.