DALLAS Three NFL players are throwing their weight behind a Chili’s Grill & Bar promotion for the casual chain’s new Smokehouse Bacon Burgers, a collaboration also intended to raise funds for charity.
Minnesota Vikings running back Adrian Peterson, New Orleans Saints quarterback Drew Brees and Philadelphia Eagles running back Brian Westbrook will each represent one of three new Chili's Smokehouse Bacon Burgers in the name of their favorite charity.
The player with the best-selling burger at the end of the 60-day promotion period will receive $10,000 from Chili's to donate to their charity of choice.
“We are proud to team up with these great athletes for a promotion our guests can get excited about and, more importantly, support their charities and the communities they serve,” said Todd Diener, president of Chili's Grill & Bar, the 1,400-unit division of Brinker International Inc.
Guests can visit the Chili’s website, www.chilis.com, to track the competition and register for prizes, including a trip for two to any 2008 regular season professional or college football game and team helmets autographed by Peterson, Brees and Westbrook.