Guests can now purchase Arby’s Signature Sauces at restaurants nationwide. The bottled sauces come in Arby’s Sauce or Horsey Sauce varieties.
To promote this new in-store retail product, Arby’s released a series of ads showing people replacing the sauces for items used in everyday activities at home. Ads depict scenes such as a bottle of Arby’s Sauce being used instead of a laser pointer during a meeting, detergent for laundry and even toothpaste.
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