While some may be shying away from discounting amid the economic environment, Just Salad is embracing it.
The New York City-based salad chain, which has managed to keep prices low amongst its competitors despite some pricing, recently launched a discount program to increase the use of its signature blue reusable bowls.
It worked so well; the chain repeated it weeks later.
The program listed salads for the chain at $8.99 if you used a reusable bowl. The bowls, which sell for $1, have been in use at the chain since it first started 17 years ago.
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