Vacant stores, empty restaurants and desolate parking lots—that’s the fate that has befallen many older shopping malls in suburban areas that have been eclipsed by the advent of “lifestyle centers,” often resembling idyllic, small downtowns, with...
We get a kick out of the television ads promoting tourism to Israel. They flash colorful images and enticing words such as “nightlife,” “beauty” and “excitement,” without revealing the location of all this promise until the final tagline: “Israel...
Cell phones and personal digital assistants, or PDAs, are in use everywhere, and foodservice operators should benefit from this growing interest among consumers and workers in having access to information or services anyplace and at any time...
During the twilight of summer days this year, Great Bay restaurant in Boston is taking a page from the quickservice leaders and offering a value menu of its own. The seafood establishment will offer a $1 menu at its “island bar” during weekdays...
With overall ad spending this year by national restaurant chains basically flat, quick-service operators are diversifying their spending on more narrowly targeted buys by devoting a larger percentage of their budgets to spot TV than do casual...
CHEYENNE WYO. Taco John’s, the 435-unit quick-service chain based here, is launching a new advertising campaign aimed at a different audience: future employees. —Though best known for...
