Sonic introduces new footlong hot dog

Sonic introduced a new Footlong Quarter Pound Coney hot dog at the limited-time price of $2.99 at its 3,500 drive-ins. It is another product Sonic is counting on to boost quality perception among consumers, it said. A Sonic spokeswoman said the special Coney is “aggressively” priced at $2.99 through Aug. 29, and the company will be assessing in July and August whether to keep that price point or modify it come September. The revamped beef-pork-blend Coney hot dog, which with this ...

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