Restaurant consumers in the United States showed a growing appetite for breakfast last year, increasing their visits at the morning meal by 3 percent, while traffic for most other dayparts fell, according to a new report from The NPD Group. The Port Washington, N.Y.-based research firm found that U.S. consumers made more than 12.5 billion visits at breakfast time for the 12 months ended December 2013, marking the third consecutive year of increased breakfast traffic. Guest counts for the ...
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Contact: Desiree Torres Desiree.Torres@penton.com