Chipotle Mexican Grill emerged as consumers' favorite Mexican restaurant chain in the United States, according to a segment report from consumer research firm Market Force Information. Boulder, Colo.-based Market Force polled 7,600 people in August, asking them to identify their favorite restaurant chains in six categories from among dozens of brands. The firm’s first report found that Five Guys Burgers and Fries led all restaurant chains in the hamburger category. For the ...
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