Marketing

Quick-service brands like Dunkin' Donuts, McDonald's, Taco Bell and Domino's Pizza are using nationwide marketing campaigns to boost consumer awareness and leverage efficiencies.

“Epic style” version of Super Bacon Cheeseburger comes with 12 strips of bacon

The company's leaders say its approach to health care, as well as new menu technology being tested, are among Sonic's key differentiators.

Hooters is aiming to expand its current customer base by offering a more varied menu and by marketing late-night deals

Actress Jenny McCarthy to star in a commercial for the new menu items

This is part of NRN's special coverage of the 2013 Food & Wine Classic held in Aspen, Colo., June 14-16.

NRN explores what’s behind the biggest movements in the NRN Social 200 index in this weekly recap. Learn more about the index >>

Restaurant chains attract customers with new products and value offerings, Placed Insights finds.

Studies show that consumers have big plans for dining out at restaurants this Sunday for Father's Day.

This interview is part of CMO Perspectives, presented by NRN in partnership with the National Restaurant Association’s Marketing Executives Group. The monthly feature explores how leading executives are navigating the ever-changing...