LeBron James has provided his support to Taco Bell, while Jack in the Box is attempting to trademark ‘Taco Tuesnight’ in response to Taco Bell’s ‘hissy fit.’
Taco John’s CMO Barry Westrum said the chain’s app downloads have increased by 25% in the past week since Taco Bell filed a petition asking the company to cancel its Taco Tuesday trademark.
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Taco Bell is fighting to “liberate” Taco Tuesday. The company announced today it has filed legal petitions to cancel the federal trademark registrations for “Taco Tuesday” via the USPTO Trademark Trial and Appeal Board. The company says it...
Taco John’s owns the Taco Tuesday registration in 49 states, while “a small business” called Gregory’s owns the registration in New Jersey. Taco Bell is seeking to cancel those registrations.
