Buffalo Wild Wings is continuing its football-related promotions with a new deal named for a specific play in the game.
The Pick 6 for $19.99 deal, named for when an interception is returned for a touchdown, offers guests choices of two entrées, two sides, and two fountain drinks at the promotional price.
Entrées covered include six traditional wings, 10 boneless wings, three chicken tenders, an All-American Cheeseburger or a Classic Chicken Sandwich. The sides are fries, tots, or potato wedges.
The offer is available for dine-in only during football season.
“We wanted to create an unbeatable offer with our most popular menu items that doesn’t compromise on quality or customization,” chief marketing officer Tristan Meline said in a statement. “It gives our fans more of what they crave, for less. Whether you’re looking for a double-stacked, hand-smashed cheeseburger or wings tossed in any of our 26 iconic sauces and dry rubs, you can receive two full meals for just $19.99 at B-Dubs.”
The deal comes as the casual-dining sports bar chain is promoting in-restaurant dining with commercials featuring retired Philadelphia Eagle center Jason Kelce, who appears in the ads alongside Buffalo Wild Wings mascot Hank the winged buffalo.
Chicken wings have long been a game-day staple for Americans during football season.
Another casual-dining chain, Applebee’s, the NFL’s “Official Grill + Bar” is also running a Pick 6 promotion, but only following weekends when such a play occurred.
Applebee’s Pick 6 Mondays offers guests six wings at no charge with a $10 minimum purchase.
There are more than 1,300 Buffalo Wild Wings locations globally. The chain is a subsidiary of Atlanta-based Inspire Brands.
Contact Bret Thorn at [email protected]
