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The Travis Hunter Combo

Buffalo Wild Wings celebrates Heisman Trophy winner Travis Hunter with a combo meal in his honor

The $19.99 deal acknowledges the University of Colorado Buffaloes player’s dual role as cornerback and wide receiver

Buffalo Wild Wings is offering a special deal to celebrate the awarding of the Heisman Trophy to University of Colorado Buffaloes cornerback and wide receiver Travis Hunter.

The Travis Hunter Combo includes 15 boneless wings, five chicken tenders, a large order of fries, and five dips for $19.99. It’s available through Dec. 23 only via Buffalo Wild Wings Go, the brand’s takeout and delivery service, and only via the chain’s app or website.

There are just over 120 freestanding BWW Go locations, but the delivery platform is also available via the 1,300 full-service sports bar locations.

Buffalo Wild Wings is also offering a Pick 6 meal deal — two entrées, two sides, and two fountain drinks — for dine-in only at the same price during football season. 

Hunter is just the third Heisman Trophy winner in this century who isn’t a quarterback, and was acknowledged for his unique combination of skills on both offense and defense, allowing him to play two positions, hence the combination meal, according to BWW’s promotional materials. His role as cornerback led him to become just the second full-time defensive player ever to claim the Heisman.

Buffalo Wild Wings has long promoted itself as the ultimate sports bar, especially when it comes to football, which is closely associated with chicken wings — more wings are eaten on Super Bowl Sunday than any other day of the year, possibly due to their shareability and customizability that makes them popular during informal social gatherings. According to the National Chicken Council, 1.45 billion wings were consumed on that day this year. 

At the beginning of football season Buffalo Wild Wings aired commercials featuring football commentator and retired Philadelphia Eagles Center Jason Kelce to promote the chain as a great place to go for game day.

Buffalo Wild Wings is a subsidiary of Atlanta-based Inspire Brands.

Contact Bret Thorn at [email protected]

 

TAGS: Marketing
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