Blog: With fewer shoppers, fewer opportunities for customer visits
This post is part of the On the Margin blog.
Earlier this month, Amazon held its “Prime Day” promotion to great success. The day was treated almost like a summertime Black Friday, and sales grew 60 percent.
This had a corresponding impact on retail traffic. According to the research firm Sense360, foot traffic to the entire retail industry fell by 32 percent among users of the Amazon App. That’s a substantial decrease in traffic.
So why am I writing this? Because a further decline in retail foot traffic is bad for the restaurant industry.
Traffic has been weak for some time. Even with improving numbers in June, industry traffic was nevertheless down for the 16th straight month, according to MillerPulse.
The last time industry same-store tr...
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