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Tech Tracker: How digital tech is capitalizing on the hot restaurant reservations market
Tock and Google now offer experience reservations; Diibs launches as a platform for bidding on last-minute reservations
This is part of the Nation’s Restaurant News annual Second 100 report, a proprietary ranking of restaurant brands Nos. 101-200 by U.S. systemwide sales and other data. This special report is a companion to the Top 100 report.
Conventional buffet chains in the Second 100 were thrown into turmoil in the Latest Year, while their competitors with broader salad- and grill-focused menus held their own during another challenging year for the segment.
As a group, the four-chain segment saw aggregate U.S. sales decline 14.6 percent to $781.5 million and closed a net 130 locations, or 29.4 percent of its unit base, to end the Latest Year with 312 domestic units.
Sizzler was the only one of the group to post sales gains, increasing U.S. systemwide sales by 2 percent, to $240.5 million in the Latest Year, despite closing a net two units.
Executives say the chain’s à la carte grill items and all-you-can-eat salad bar options contributed to that performance.
“We’re steering ...
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