Breakfast sales could reach up to $250k per store, according to an analyst's prediction
One securities analyst is predicting that Wendy’s breakfast and better-burger initiatives will pay off with substantial sales increases in the fourth quarter. Following investor meetings with Atlanta-based Wendy’s/Arby’s Group Inc. on Wednesday, Morgan Stanley restaurant analyst John Glass wrote that the 6,600-unit Wendy’s brand likely would reach its 1,000-store target for its breakfast platform by year-end and debut its line of more premium hamburgers in ...
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Contact: Desiree Torres Desiree.Torres@penton.com