THOUSAND OAKS Calif. Baja Fresh Mexican Grill has introduced a 23-ounce Nacho Burrito, the first in a number of new menu items to be rolled out nationally next week. The changes mark the first changes in Baja Fresh's menu since the fast-casual brand was acquired last year from Wendy's International Inc. by Cinnabon franchisee David Kim and investors. James Walker, president of the 292-unit chain, described the new 23-ounce burrito as "a plate of nachos wrapped in a tortilla," with ...
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Contact: Desiree Torres Desiree.Torres@penton.com