THOUSAND OAKS Calif. Baja Fresh Mexican Grill has introduced a 23-ounce Nacho Burrito, the first in a number of new menu items to be rolled out nationally next week. The changes mark the first changes in Baja Fresh's menu since the fast-casual brand was acquired last year from Wendy's International Inc. by Cinnabon franchisee David Kim and investors. James Walker, president of the 292-unit chain, described the new 23-ounce burrito as "a plate of nachos wrapped in a tortilla," with ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.

 

Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!

Already registered? here.