PLANO TEXAS Metromedia Restaurant Group here is readying a sports-theme brand extension called Benniganâ€™s Sport. â€”Following in the footsteps of rival T.G.I. Fridayâ€™s Front Row, which has grown to three units since its 1994 variant debut, Franchisees already are hailing the sports-oriented upstart as a potential growth vehicle for operators of the 310-unit, three-decade-old Benniganâ€™s Grill & Bar brand, even though the offshootâ€™s prototype restaurant isnâ€™t ...
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Contact: Desiree Torres Desiree.Torres@penton.com