The newest piece of creative for Pretzelmaker is a four-minute music video starring an unsigned musician, a 16-year-old hip-hop artist named Goofy Boi. Thereâ€™s no way a commercial that long could hold a viewerâ€™s attention or be cost-effective on TV. Luckily for Pretzelmaker, it doesnâ€™t have to. Goofy Boiâ€™s video for the treat chainâ€™s â€ś4 Buck Hook Upâ€ť promotion was intended solely for online viewing, either on Pretzelmakerâ€™s website or its YouTube channel. So while the ...
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