Denny’s Corp. said Tuesday it has appointed Frances Allen to the posts of chief marketing officer and executive vice president. Allen replaces Mark Chmiel, who exited the Spartanburg, S.C.-based company in December 2009 along with several other senior executives. Allen will be responsible for executing marketing strategies and campaigns, advertising and new programs for the 1,500-unit family-dining chain. "We believe [Allen's] ability to drive brand reputation through compelling ...
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Contact: Desiree Torres Desiree.Torres@penton.com