ANN ARBOR Mich. Dominoâ€™s Pizza plans to get some sales help from Batman this summer with a tie-in to â€śThe Dark Knight,â€ť the latest movie featuring the comic book superhero. Promotional efforts that begin today include the launch of a new pizza, a daily $10,000 giveaway and an interactive initiative featuring content from the film, which starts in theaters July 18.The Gotham City Pizza, available for $9.99 through July 27, is a large, hand-tossed pizza with 50 percent more pepperoni ...
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Contact: Desiree Torres Desiree.Torres@penton.com