Josiah Citrin, the acclaimed chef–owner of the fine-dining restaurant Mélisse in Santa Monica, Calif., is entering the fast-casual burger segment. Citrin quietly opened a prototype concept in January called Sure Thing Burger in Maui, Hawaii, which he plans to bring to the mainland United States. He is currently looking for a second location in Los Angeles, he told Nation’s Restaurant News Tuesday. Launched in partnership with Scott Picard, Sure Thing Burger has a ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?
Contact: Desiree Torres Desiree.Torres@penton.com