NRA: Mobile eateries present opportunities for brick-and-mortar restaurants, too
Food trucks continue their momentum, according to a new National Restaurant Association survey that indicates that 59 percent of consumers would likely visit one if their favorite restaurant offered it. That figure was up from 47 percent a year ago. “Our research shows that in just one year, the number of consumers who say they would be likely to visit a food truck has increased significantly,” Hudson Riehle, senior vice president of the NRA’s research and knowledge group, ...
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Contact: Desiree Torres Desiree.Torres@penton.com