GLENDALE Calif. Franchisees of the IHOP and Applebeeās chains together will form a purchasing cooperative to improve buying leverage now that the two brands are under parent company DineEquity Inc. āThe purchasing power of that combined entity is huge,ā said Julia Stewart, chairman and chief executive of DineEquity. She discussed the still-in-development purchasing co-op at Nationās Restaurant News' headquarters in New York on Monday.Aco-op, which pools the resources of independent ...
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Contact: Desiree Torres Desiree.Torres@penton.com