One of the darkest moments in Jack in the Box Inc.’s corporate history proved to be an opportunity to shine for Linda Lang, the company’s current chairman and chief executive. It was 1993 when four children died and hundreds fell ill from E. coli bacterial infections caused by tainted hamburgers served by the San Diego-based Jack in the Box chain. The company, which suffered major hits to its reputation and coffers, used the situation to become a leader in the evolution of ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?
Contact: Desiree Torres Desiree.Torres@penton.com