Cornell study: Online ordering tools most prevalent among fast-casual, pizza, and sandwich chains
Fast-casual chains lead the restaurant industry when it comes to offering online ordering tools, according to a new study by Cornell University. Nearly half, or 48.5 percent, of the fast-casual chains surveyed by Cornell researchers offered online ordering, compared with 23 percent of chains across all segments, according to the study on online, mobile and text ordering trends in the restaurant industry. Quick-service restaurants had the second-highest rate of adoption of online ordering ...
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Contact: Desiree Torres Desiree.Torres@penton.com