SCOTTSDALE Ariz. P.F. Chang’s China Bistro Inc. said Monday it has entered into a licensing agreement with Unilever to develop a line of frozen entrees under the P.F. Chang’s brand. Terms of the licensing agreement with Unilever, based in Englewood Cliffs, N.J., were not disclosed. A launch date for the new products has not been scheduled. P.F. Chang’s will be joining several other restaurant operators that have ventured into retail consumer products as a way to drive revenue ...
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Contact: Desiree Torres Desiree.Torres@penton.com