New prototype smaller and cheaper to build, chain says
In its first major redesign since the 1980s, Steak 'n Shake has opened a smaller and cheaper-to-build prototype in Rome, Ga., featuring an open grill and shake fountain. The new 3,200 square-foot model — nearly 1,000 square feet smaller than the previous footprint — costs $1.5 million to build, down from $2.2 million from the previous model, with the same amount of seating, Steak 'n Shake said. The company said the new design says takes cues from Steak ‘n Shake ...
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