ROSEVILLE MINN. —In an attempt to attract new, younger customers and defend its family-dining territories against encroaching bakery-cafe chains, Denver-based Vicorp Inc. is testing a fast-casual variant here of its 146-unit Bakers Square concept. Other full-service chains have created smaller versions of their brands to function in airports or shopping mall food courts, or even as standalone units, and the Big Boy chain has ...
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Contact: Desiree Torres Desiree.Torres@penton.com