Wendy's eyes menu upgrade

A Head on the Call report following third-quarter earnings

In his first conference call with investors since being named chief executive of The Wendy’s Co., Emil Brolick discussed menu news, from the successful launch of Dave’s Hot ‘N Juicy Cheeseburger to ongoing testing of the brand’s breakfast platform. Brolick also announced the introduction later this month of the W sandwich, an offering with two 2.5-ounce burger patties and premium ingredients from the Dave’s burger, but at a $2.99 price point between the newly ...

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