BREAKOUT FACTORS • Differentiated service • Healthful bent • Hot culinary niche • Local/sustainable products or practices Take a closer look at the factors that make these concepts breakout brands >> June 2009 seemed an inopportune time to charge $12 for a hamburger in the middle-class, largely ethnic Greek enclave of Astoria, N.Y., even if it was made from the organic beef of grass-fed cattle. But Bareburger did just that. “People ...

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