Bold flavors are the key to strengthening weak restaurant sales, according to new data from The NPD Group.Consumers may be cash-strapped, but operators can prompt spending by appealing to consumersâ€™ desire for stronger flavor profiles and giving them ethnic, spicy and other tastes that are not widely available, the Port Washington, N.Y.-based market research firm found.â€śInnovation is key at any time, but [itâ€™s] especially important now,â€ť said NPD analyst Bonnie Riggs. â€śOperators need to ...
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Contact: Desiree Torres Desiree.Torres@penton.com