Forrester Research Inc. vice president and principal analyst Nigel Fenwick thinks social media technologies will create a new societal and business paradigm despite concerns in the executive suite over corporate intellectual property and employee productivity. While marketing and branding executives have eagerly embraced the use of social media platforms like Facebook and Twitter, the current tide of opinion among many c-level decision makers, including chief information officers, is that of ...
Register to view this article
It’s free but we need to know a little about you to continually improve our content.
Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.
Attention Print Subscribers: While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!
Questions about your account or how to access content?