KANSAS CITY Mo. Breaking away from the pack of businesses trying to advertise across the small screens of phones and computers, McDonald’s operators here recently asked patrons to submit two-word slogans about the chain’s new Angus Third Pounders, which were then broadcast on towering digital billboards.Click here to view a slide show of the McDonald's billboard slogans.Representatives of Lamar Outdoor Advertising of Baton Rouge, La., said McDonald’s rented the company’s 13 programmable ...
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