Lisa Howard, an 11-year employee of McDonald’s Corp., doesn’t speak Mandarin or Cantonese, but with the encouragement she received through the fast-food chain’s women’s networking group, she packed her bags last October and moved to Shanghai, China, to become general manager of corporate communications for McDonald’s (China) Co. Ltd. “It’s been an incredible opportunity for me,” says Howard, who takes a two-hour language class every Saturday. She expects to be in China for ...

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