A slowing of sales at Chipotle Mexican Grill in the second quarter sparked debate among Wall Street analysts and observers that Taco Bell’s new Doritos Locos Tacos may be to blame. Taco Bell introduced the new taco line, which feature shells made with nacho cheese-flavored Doritos, in March, and the product has been hailed as one of the company’s most successful. Last week, parent company Yum! Brands Inc. attributed a 13-percent increase in Taco Bell’s same-store sales ...
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Contact: Desiree Torres Desiree.Torres@penton.com