Red Robin Gourmet Burgers Inc. has promoted Dana Benfield to the newly created position of vice president of engagement marketing, the company said Monday. Benfield has been with Red Robin since 2002 and previously served as director of loyalty/retention. In the new role, she will oversee the company’s Red Robin Royalty loyalty program, which has about 1.9 million members, as well as social and interactive media, gift cards, licensing and merchandising, and guest relations. For ...

Register to view this article

It’s free but we need to know a little about you to continually improve our content.

Why Register?

Registering allows you to unlock a portion of our premium online content. You can access more in-depth stories and analysis, as well as news not found on any other website or any other media outlet. You also get free eNewsletters, blogs, real-time polls, archives and more.


Attention Print Subscribers:  While you have already been granted free access to NRN we ask that you register now. We promise it will only take a few minutes!

Questions about your account or how to access content? 

Contact: Desiree Torres 

Already registered? here.