Exterior rendering of TGI Fridays new brand identity in Corpus Christi, Texas.
TGI Fridays will open a reimaged restaurant in Corpus Christi, Texas, Monday night that makes key changes to the casual-dining brand’s offerings, hours and identity, executives said Friday. The reimaged restaurant, located in an area that skews high in Millennial customers, will offer mobile and reservations technology, multi-bar areas, expanded operating hours, grab-and-go offerings and a new area called Fridays Offsite to appeal to the coffee-shop crowd. “It’s an ...
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Contact: Desiree Torres Desiree.Torres@penton.com