In the fast-changing social-media world, new platform darlings appear at a regular clip. The latest, Pinterest.com, seems to be pinning competitive hopes to the wall and drawing interest from restaurant marketers. Earlier in February, Pinterest passed 10.4 million registered users, growing 145 percent since Jan. 1. Unlike Twitter, which is based on 140-character verbal spurts with photos occasionally attached, Pinterest is all about the pictures, which gives restaurant users wide ...

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